The Right Strategies for
The Right Platform

Due to the rapidly evolving digital marketing industry, countless online media and social networking sites exists with different unique characteristics and purposes. These are the most applicable and widely-used social networking sites for most businesses here in Singapore.

 

We adopt a strategic digital marketing approach that is focused on creating and distributing valuable, relevant, and consistent content that attracts and retains a clearly-defined audience. Our strategic workflow includes goal setting, defining a target audience, choosing applicable platforms, then detailing a social networking strategy, followed by extensive measurement and testing.

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Facebook Marketing

Facebook continues to be the reigning champion of social media sites. It is still the #1 spot for friends to connect and share content online. With more than 1.55 billion active monthly users, Facebook has become more than just a meeting place for friends. Facebook has become a bustling venue for businesses to market themselves through friendly interactions with customers and serves as a reputable platform for self-promotion.

Instagram Marketing

A visual platform designed for consumers to post, share, comment and engage with one another, Instagram is steadily becoming one of the most popular and engaging social media apps. With over 8 million registered business accounts, it is also a platform that boasts of successful marketing and branding strategies.

Linkedin

Well known as the world's largest professional network, LinkedIn serves as more than just a platform for employers and employees to find one another. LinkedIn is also a good place to connect with potential customers, especially if your products and services are of a B2B nature.

Youtube

With 1.3 billion users, five billion videos are watched daily. YouTube provides a great opportunity for your products and services to reach many potential customers. Singapore's businesses are not fully capitalising on the advantages of YouTube marketing due to the difficulties associated with producing videos. However, given the right opportunities, a well placed and effective Youtube advertisement campaign could bring about outstanding brand awareness.

Twitter

Known as the fastest trending platform, Twitter boasts a respectful 255 million monthly active users, and is used especially by businesses that want to reach out to people in a quick, fast and concise manner. Twitter is the most applicable marketing platform for companies and brands targeting an international audience today.

Social Media Management

Social media management is the art of targeting and engaging the largest possible group of potential customers with a given objective. We create content that attracts attention and gets your message across effectively. 

 

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Branding & Marketing Strategy

A large part of our branding and marketing strategy is brainstorming and research. Based on our findings, we will then formulate a suitable brand strategy and/or digital marking strategy for you. This involves choosing suitable marketing channels, branding names and online marketing strategies.

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Graphic
Design

Producing the right visual content can be costly and time-consuming, especially when you want to do it well. Our team of designers, photographers and videographers are adept and experienced in creating
the right visual content to empower your brand.

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Conversion Rate
Optimisation

If you already have an established social media presence, now is the time to find out how to translate your influence into numbers. Allow us to refine your social media marketing funnel and identify ways for you to leverage on the social media presence you have painstakingly built up.

 

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