25 Mar Shopee & Lazada Shop Image Sizing Guide 2022
Have you expanded your business to Shopee and Lazada yet? If you haven’t, now’s a good time to open an online shop on the most popular online shopping platforms in Singapore.
One of the biggest reasons small local brands in Singapore don’t set up a Shopee or Lazada shops is because there are so many things you need to do in order to get a shop decorated and running—and bringing in the traffic.
So here’s an image sizing guide for you to decorate your Shopee and Lazada shop in a way that suits your brand best and makes it stand out from the competition.
Shopee
Shopee provides the following image options for you to make your online shop appealing:
- Shop Cover Photo
- Carousel Photo Display
- Two Feature Images
- Single Feature Image
- Multi Clickable Image
- Category Image
- Product Photos
Shop Cover Photo
To get the best fit, use an image in 2:1 aspect ratio.
Format: JPG, JPEG or PNG
Image Width: 2668 px
Image Height: 1334 px
Max image size: 2 MB per image
Carousel Photo Display
Display images in 4 different images in a carousel on your shop’s profile.
Format: JPG, JPEG or PNG
Image Width & Height Options:
2:1 – 2000px (width) by 1000px (height)
16:9 – 2000px (width) by 1125px (height)
1:1 – 2000px (width) by 2000px (height)
Free – no restrictions on width and height
Max image size: 2 MB per image
Two Feature Images
Feature two images and link them to a product detail page or in-shop category.
Format: JPG, JPEG or PNG
Image Width: 600 px
Image Height: 600 px
Max image size: 2 MB per image
Single Feature Image
Showcase promotions and products in a single feature. Make it clickable if you wish.
Format: JPG, JPEG or PNG
Image Width: 1200 px
Image Height: 100-2200 px
Max image size: 2 MB per image
Multi Clickable Image
Display a promotional image on your shop’s profile that features multiple clickable areas (Shopee calls them hotspots) that direct customers to a different page when clicked.
Format: JPG, JPEG or PNG
Image Width: 1200 px
Image Height: 100-2200 px
Max image size: 2 MB per image
Category Image
Format: JPG, JPEG or PNG
Image Width: 300 px
Image Height: 300 px
Max image size: 2 MB per image
Product Photo
Each product listing on your shop allows a maximum of 9 photos.
Format: JPG, JPEG or PNG
Image Width: 1024 px
Image Height: 1024 px
Max image size: 2 MB per image
Some tips to attract customers:
- Check that the product is well-lit and properly focused in the pictures
- Ensure that the product occupies more than half of the picture’s space
- Use realistic pictures of the actual product, don’t exaggerate product features or use drawn illustrations
- Feature your product from different angles (e.g. side, top, close up, etc.)
- And in all the available variations, if any (e.g. colours, motifs, etc.)
- Include informational images with text or charts (e.g. shirt size chart, ingredient list, etc.)
- Include informational images on how to use the product
- Use the clearest and most attractive picture as the cover picture.
Here’s the official Shopee Seller Shop Decoration page for your reference.
Lazada
The only images you need to design your Lazada storefront are:
- Shop Banner
- Store Logo
- Product Images
- Other Promotional Images
Shop Banner
You need to prepare two versions of your shop cover photo—one for mobile and one for web.
Format: JPG or JPEG
Image Width: 750 px (for mobile), 1200 px (for web)
Image Height: 180 px (for mobile), 128 px (for web)
Store Logo
This image will be featured on your shop and in all your shop listings.
Format: JPG or JPEG
Image Width: 600 px
Image Height: 600 px
Product Images
Each product listing on your shop requires a minimum of 3 images and allows a maximum of 8 photos.
Format: JPG or JPEG
Image Width: 2000 px
Image Height: 2000 px
Some tips to attract customers:
- Check that the product is well-lit and properly focused in the pictures
- Ensure that the product occupies more than half of the picture’s space
- Use realistic pictures of the actual product, don’t exaggerate product features or use drawn illustrations
- Product should be unwrapped and clearly focused in your images.
Other Promotional Images
Lazada offers templates for you to customise your shop’s storefront format. Images in most sizes should be accepted for a majority of the feature options but we recommend using images in either 1:1 or 16:9 ratios in order to keep your shop mobile friendly.
Need some graphics to spruce up your online storefront? Check out our graphic design services here.
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